Evolve — UX Audit
UX Design Audit
A structured audit of your app or website that finds what’s broken, explains why and tells you exactly what to fix first — a prioritized plan, not a vague report.
Common triggers
Three problems an audit is built to answer.
Each starts with a symptom your team already sees. The audit finds the cause and tells you what to change first.
Conversion
A funnel step that loses people
- Symptom
Users drop off at the same step every time, conversion has slipped, and nobody on the team can say exactly why.
- What we look at
The funnel in your own analytics, session recordings of that step, rage clicks, and how the step behaves on a phone versus a desktop.
- What changes
You get the specific causes, documented with screenshots and ranked by severity, plus the quick wins worth shipping this week.
Decisions
UI debates with no evidence
- Symptom
The team argues about interface decisions with opinions on both sides, and feature requests keep arriving that are really usability complaints.
- What we look at
A screen-by-screen heuristic review of each core flow, checked against support tickets and user feedback for complaints that keep repeating.
- What changes
Debates get settled by documented findings with severity ratings, so the team argues about priority instead of whether a problem exists.
Budget
A redesign nobody will fund yet
- Symptom
You know the product needs work, but stakeholders want more than a hunch before they approve a redesign budget.
- What we look at
What each issue is costing you in drop-off and support load, and how your key flows compare with the alternatives your users already know.
- What changes
A findings report and phased roadmap you can put in front of stakeholders — evidence of what’s broken and what to fix first.
Audit areas
What we review, screen by screen.
Each area is checked against your own data where it exists, so findings point to where users struggle rather than where we guess.
Usability heuristics
Every core screenEach screen evaluated against established usability principles, surfacing the issues users feel but rarely report — and the ones your team stopped noticing.
Funnels & drop-off
Your analyticsWhere users leave, at which step and on which device — read from your own analytics rather than assumed from best practice.
Session recordings
Real behaviorRage clicks, hesitation and dead ends watched in real sessions, which often explain what the funnel numbers can only point to.
Critical user flows
Sign-up, checkout, onboardingYour most important journeys walked end to end, with every point of friction along the way documented in order.
Navigation & labeling
Information architectureStructure, labels and findability checked against how your users think about the product, not how it’s organized internally.
Visual consistency
Type, color, spacingComponent drift across the product — the small inconsistencies that quietly erode trust and make a product feel unfinished.
Mobile experience
Phones and small screensTouch targets, layouts and key flows reviewed on small screens, so you can finally see how much worse mobile really is.
Support tickets & feedback
What users reportTickets and feedback sorted for repeat complaints, especially feature requests that turn out to be usability problems in disguise.
Competitive comparison
Alternatives users knowYour key flows compared with the products your users already know — where you lead, where you lag and what it costs you.
What you get
Findings your team can act on immediately.
No slide deck of vague recommendations. Every finding is documented, rated and placed in an order of operations.
- Report01
Findings report
Every issue documented with screenshots, context and a severity rating, so nothing lives in someone’s head or a vague slide deck.
- Spreadsheet02
Prioritized fix list
Issues ranked by impact versus effort — a clear answer to what to fix first, second and third instead of a wall of problems.
- List03
Quick wins
A short list of low-effort changes worth shipping this week, so the experience improves before any larger work begins.
- Roadmap04
Implementation roadmap
A phased plan you can hand to any team — yours, a contractor’s or ours — with each phase scoped so progress is visible from week one.
- Call05
Live readout
A walkthrough of the findings with your team, a concrete plan of action and time to answer every question about them.
How it runs
Five steps from kickoff to readout.
Your data is reviewed before expert opinion enters the picture, so findings start from real behavior.
- 01
Kickoff & goals
We define what success means for your product — conversions, retention, task completion — so the audit measures what actually matters to you.
- 02
Data review
Analytics, session recordings and support tickets reviewed to see where users struggle in the wild, before expert opinion enters the picture.
- 03
Expert evaluation
A heuristic review of every core flow, screen by screen, by people who design and build software products for a living.
- 04
Findings & prioritization
Every issue documented, rated for severity and ranked by impact versus effort — turning a list of problems into an order of operations.
- 05
Readout & roadmap
A live walkthrough of the findings, a concrete plan of action and time to answer every question your team has about them.
Scope
What the audit includes, and what it doesn’t.
A fixed scope keeps the audit fast and the cost known before we start. Fixes can follow as separate work, with us or any team.
In scope
- Heuristic review of every core flow
- Analytics and funnel analysis
- Session recording review
- Support ticket and feedback review
- Navigation and information architecture
- UI consistency check
- Competitive comparison of key flows
- Severity-rated findings report
- Prioritized fix list and roadmap
Not included
- Redesigning the screens
- Writing or fixing code
- Recruited user testing sessions
- Formal accessibility compliance audit
- Ongoing monitoring after the readout
Get a fresh set of expert eyes
Send us the product and the metric that worries you, and we’ll show you where users are getting lost.
FAQ
Timing, inputs and what happens after the audit.
Something else on your mind? Ask us directly.
01What exactly is a UX audit?
A structured evaluation of your product, not a casual opinion pass. We combine a screen-by-screen heuristic review with your own analytics and a walkthrough of your critical user flows, then document every issue we find. The result is a prioritized set of findings — what’s broken, why it matters and what to fix first.
02What do I actually receive?
A findings report with screenshots and a severity rating for every issue, a fix list ranked by impact versus effort, a short list of quick wins worth shipping immediately and a phased implementation roadmap. It’s written so your team can act on it the day it arrives — no decoding required.
03How long does an audit take?
It’s a fixed-scope engagement, so it runs days to a few weeks depending on the size of your product — not months. A marketing site moves faster than a multi-role web app with a dozen core flows. You get a firm timeline before we start.
04What do you need from me?
Access to your analytics, a walkthrough of the product or a test account we can explore, and any support tickets or user feedback you’ve collected. That’s usually it — an audit should demand very little of your team’s time while it runs.
05Do you fix what you find?
Only if you want us to. The roadmap is written to work with any team — yours, a contractor’s or ours — with zero lock-in. If you do want the fixes implemented, the people who found the issues design and build software every day.
06How much does a UX audit cost?
It’s a fixed-scope engagement, so you know the cost before we start — no open-ended consulting meter. It scales with the size of the product being audited. Share a rough budget range on our contact form and we’ll come back within 24 hours with a scoped estimate.
Related services
Services that pair well with this.
- Product RedesignFix what’s broken in your product without starting from scratch — driven by real usage data and shipped in phases.
- Design PrototypeA clickable prototype real enough to test with users, show investors and hand to developers — before you commit a build budget.
- Product DiscoveryTurn your idea into a build-ready roadmap — features defined, architecture mapped, costs estimated — before development begins.